Rolex Has Officially Discontinued The “Pepsi” GMT-Master II & “Cookie Monster” Submariner Date
Watches and Wonders Geneva 2026 was meant to be the Oyster centenary celebration. Instead, the conversation pivoted almost immediately to what Rolex quietly pulled from the catalog. The Pepsi is ou...
New Rolex Watches 2026: Top Releases to Look Out For This Year
A century after the Oyster case first made a watch waterproof, Rolex is marking the milestone with one of its most material-rich collections in years. Here is every new Rolex watch you need to know...
Classic or Sporty? Choosing Between the Rolex Datejust and Submariner
Rolex Datejust vs Submariner — two of the most iconic timepieces from the world’s leading luxury watch brand, Rolex. While both are timeless in their design and craftsmanship, they represent differ...
Sea-Dweller vs Submariner: Our Complete Rolex Comparison Guide (2025)
Sea-Dweller vs Submariner — when it comes to legendary dive watches, few comparisons are as iconic. Both Rolex timepieces are pillars of underwater exploration, renowned for their history, innovati...
Rolex U.S. Prices to Increase by 3% Starting May 1, 2025: Here’s Why
Rolex US watch prices are set to rise by 3% starting May 1, 2025. While the increase may seem modest, it’s already drawing attention from collectors and watch enthusiasts. The primary driver behind...
Off the Radar, On Another Level: These Rolex Daytona's Speak for Themselves
Rolex new off catalog Daytonas watches don’t need a product page, a launch video, or a place in the catalogue to make an impression. These timepieces don’t ask for attention—they command it. They'r...